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Text messaging popular in U.S.
by Anthony Wayne Editor – Cool Ringtones Blog
Philadelphia – Once considered a teenage fashion, the popularity of text messaging in the United States is increasing dramatically. According to The Wall Street Journal, 4.7 billion text messages were sent U.S. in December 2004 compared to $ 2.1 million in December 2003.
In fact, text messaging is entering every aspect of our society, even relationships. The San Francisco Chronicle reports that nine percent of singles have even admitted to breaking with their partners via text messages. Thirty percent of text users said they have followed an argument by text message, probably the same group that ultimately contributed to higher break.
Applications for text messaging promotions are also increasing so rapidly. Major League Baseball provides a service that allows text message their fans to catch up on the latest news and results from their favorite team. There are also custom wallpapers cell phone team logos and recorded only real game play-by-play ringtones in professional baseball offers. Live 8, which sponsored the largest text messaging promotion in history only, received 26 million texts last month supporting increased government aid to poor countries in Africa. The opportunities for promoters appear to be limited only by imagination.
One of the most interesting applications we've seen is one that is sold to radio stations by Chicago-based Spark Network Services. Spark, which has its start by offering 900-number based voice dateline personal radio, is now selling a range of text messaging products called PromoTXTRadio. Messaging Products text will allow radio stations to offer votelines, raffles, dedications, song lists, Play Station, the traffic reports, and breaking news through text messages. It even allows radio stations to offer their station jingles to be played as ringtones cell phone.
However, Americans have a long way to go to catch their Asian brethren when it comes to the growing phenomenon of text messaging. CTIA-The Wireless Association, estimates that the average Chinese cell phone user sent 651 text messages last year compared to just 203 for U.S. wireless users.
CU l8r.
About the Author:
Anthony Wayne is the editor of the Cool Ringtones Blog—a blog
that reports on cell phone ringtones, text messaging, and the
mobile data content industry. He is also an avid text messaging
user and claims to easily be outdistancing the average Chinese
user.
Article Source: ArticlesBase.com – Americans Catching on to Wireless Text Messaging
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